Last updated: March 2026

1. Introduction

Black Label Aesthetics and Health (BLAAH) ("we", "us", "our") is committed to protecting the privacy of our patients and website visitors. This Privacy Policy explains how we collect, use, store, and disclose your personal information in accordance with the Australian Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

Black Label Aesthetics and Health (BLAAH) is operated from 2 Lord Sheffield Cct, Penrith NSW 2750.

2. What Information We Collect

We may collect the following types of personal information:

Identity and contact information:

• Full name, date of birth, gender
• Address, phone number, email address
• Emergency contact details

Health and medical information:

• Medical history, allergies, and current medications
• Treatment records and clinical notes
• Before and after photographs
• Consent forms

Financial information:

• Payment details (processed securely via our payment provider)
• Invoice and receipt records

Other information:

• How you heard about us
• Website usage data (cookies, analytics)
• Communications with us (emails, SMS, phone calls)

3. How We Collect Your Information

We collect personal information:

• Directly from you when you complete patient forms, book an appointment, or contact us
• Through our online booking system (Cliniko)
• Through our website (cookies and analytics)
• From third parties where you have given consent (e.g. referrals from other healthcare providers)

4. Why We Collect Your Information

We collect and use your personal information for the following purposes:

• To provide you with safe and appropriate cosmetic treatments
• To maintain accurate medical records as required by law
• To communicate with you about your appointments (confirmations, reminders, follow-ups)
• To process payments and manage billing
• To comply with our legal and regulatory obligations
• To improve our services and patient experience
• To send you marketing communications (only with your consent, and you can opt out at any time)

5. How We Store and Protect Your Information

Your personal information is stored securely using:

• Cliniko (our practice management software), which is hosted on secure Australian servers and complies with Australian privacy legislation
• Encrypted digital systems with access restricted to authorised clinic staff
• Physical records (if any) stored in locked, secure locations within the clinic

We take reasonable steps to protect your information from misuse, interference, loss, and unauthorised access, modification, or disclosure.

6. Who We Share Your Information With

We will not sell, rent, or trade your personal information. We may share your information with:

• Our clinic staff involved in your care
• Our practice management software provider (Cliniko)
• Our payment processing provider (Stripe)
• Our accounting software provider (if applicable)
• Other healthcare providers where necessary for your care (with your consent)
• Government bodies or regulators where required by law
• Our professional indemnity insurer (in the event of a complaint or claim)

7. Health Records

We are required to retain health records in accordance with applicable state and federal legislation. In New South Wales, adult health records must be retained for a minimum of 7 years from the date of last entry.

8. Your Rights

You have the right to:

• Access your personal information held by us
• Request correction of inaccurate or incomplete information
• Withdraw consent for marketing communications at any time
• Request deletion of personal information (subject to our legal obligations to retain health records)
• Make a complaint about how we handle your personal information

To exercise any of these rights, please contact us using the details below.

9. Cookies and Website Analytics

Our website may use cookies and analytics tools (such as Google Analytics) to understand how visitors use our site. This data is collected anonymously and does not identify you personally. You can control cookies through your browser settings.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The updated version will be available on our website and in our clinic. We encourage you to review this policy periodically.

11. Complaints

If you believe we have breached your privacy, please contact us in the first instance so we can investigate and resolve your concern. If you are not satisfied with our response, you can lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.

12. Contact Us

Black Label Aesthetics and Health (BLAAH)
2 Lord Sheffield Cct, Penrith NSW 2750
Phone: 0434 529 646
Email: blaah.penrith@gmail.com